Prop Firm Launch Cost Estimator

How much does it cost to launch a prop firm?

Launch costs vary widely. A lean white-label launch might need $5,000-$15,000 in one-time spend plus $1,000-$3,000/month in tech and ops. Larger custom builds with compliance, staff, and paid acquisition can require $50,000+ before meaningful revenue. This estimator helps you model your own scenario.

What one-time costs should I budget for at launch?

Common one-time costs include tech platform setup, legal and compliance review, branding and website build, initial marketing creative, and payment processor onboarding. Some providers bundle setup into monthly pricing - check whether your quote includes onboarding or charges separately.

What are typical monthly operating costs for a new prop firm?

Monthly burn usually includes your tech platform fee, CRM and payment processing, customer support staff or outsourced helpdesk, and ongoing marketing. Tech is often the largest fixed cost early on; marketing scales with growth and can exceed tech once you start paid acquisition.

How much runway should I plan before launch?

Most operators plan at least 3-6 months of operating costs beyond launch spend to cover slow initial sales, refunds, and payout cycles. Use the 3-month and 6-month totals in this calculator as a starting point, then add a buffer for trader payouts once funded accounts go live.